SAMBUCESE
Sambucese is a collection of six wines from Verde Imports. I developed the labels using motifs and symbols inspired by the handicrafts and architecture of Sambuca di Sicilia, where the wine is produced. Each bottle bears the stamp of traditional Italian artistry, but minimal linework and crisp color unite to give the collection a contemporary feel.
AREAWARE
As the graphic and packaging designer at the gift and home accessories brand Areaware, I helped define the look of their products. I was primarily responsible for creating box dielines, sketching layouts, and creating final production mechanical files. Additionally, I was accountable for photo retouching, trade show design, file management, and print touchpoints for packaging and marketing materials.
All Areaware projects were art directed by Lisa Smith, Michael Hunter, and Alex Sperazza, unless otherwise noted.
SPICE CAKE
Spice Cake is a revolutionary packaging design that brings the excitement of bold, premium flavors to the world of healthy rice cakes. Spice cake merges the nostalgic experience of indulging in intensely seasoned snacks with the sophistication of health-conscious snacking.
I designed the brand identity for The Juice Box, a cold-pressed juice shop in New Haven, CT. My work began with the development of the brand name, logo, style, and visuals, and extended to final sourcing and production files.
ELi’S NIGHT SHIFT /
ELI’s ESSENTIALS
Eli’s Night Shift is the nocturnal counterpoint to Eli’s Essentials – an eatery that offers cafe items by day and transforms into a bar at 6pm each night. I co-designed the brand identity, logo, and menus for the Night Shift in collaboration with Sydnee Mejia. I’ve also independently developed packaging for multiple Eli Zabar grocery products.
MARKS
Some additional logos I’ve designed.